Community - Who We Are

Business Accessibility Forum (BAF) is Europe's leading cross-sector platform uniting 30+ lovebrands committed to transforming accessibility from regulatory obligation into strategic business value. 

Founded in 2022 by Widzialni (the Visibles), Microsoft, Allegro, Orange, Santander, BAF represents the unified voice of European business in shaping the future of accessible products and services. Our community spans accessibility specialists, UX designers, ESG and marketing teams, legal and compliance experts, and business leaders across industries and borders, working together to make sure that business perspectives inform policy implementation while advancing practical, scalable accessibility solutions that benefit everyone. 

As of February 2026, our community includes:

BAF is growing dynamically. New, well-established brands join our community on a regular basis, confirming the increasing interest in and trust placed in our initiative.

Photo collage with BAF members

BAF operates on two fundamental pillars

  • First, we bridge business and policy by actively participating in European Accessibility Act transposition processes, contributing to national consultations, and representing the business community. 
  • Second, we drive accessibility education and knowledge exchange through our comprehensive training programs, monthly workshops, a podcast, and international collaboration with organizations. 

Collage of photos from BAF events

BAF vision

Our vision is clear: build an inclusive ecosystem where accessibility is no longer an afterthought but a standard of modern business practice. Through knowledge sharing, collaborative problem-solving, and strategic advocacy, BAF empowers organizations to see accessibility as a source of innovation, competitive advantage, and long-term business value - while ensuring that Europe's commitment to inclusion becomes a lived reality for all users.